2009年6月27日星期六

Reason 4: Failure To Focus On Dream Customer


If a stranger called you at your home, or showed up on your doorstep, would you just let
them in?

That’s a silly question, I know. The answer is a definite NO.

But why wouldn’t you let “just anyone” into your home?

Because you’d be concerned whether or not that person was someone you could get
along with. Someone you would feel comfortable around. Someone who respected you,
your home, and your family.

But once you get to know a person, and realize that they are someone you “click” with,
they tend to become a friend. And friends are generally welcomed whenever they feel
like they want to visit.

That’s just human nature. We know implicitly that we should be wary of “talking to
strangers.” We are wary of creating any type of relationship until we get to know what
someone is like.

But when most business owners go into their business, they throw all that “common
sense” out the window. They let anyone who shows up, calls in, or says they want to do
business with them, into their business “home.”

But, ironically, the risk of doing that is almost as high as letting a stranger into your
home. If you are not extremely selective about who you allow to become your customer,
you are going to very quickly find your business “overrun” with people who don’t respect
you and your team, who you don’t particularly enjoy dealing with, and who don’t actually
make you any money.


---- Steve Wilkinghoff

2009年6月11日星期四

給家長的一封信

各位家長:


本補習社將於2009年7月1日起遷往太子區 (地址如下).

在這數年間, 小狀元學社致力於培養品行良好的學生, 並在提升學生成績方面不違餘力, 全體學生50% 以上考獲班中10名以內, 其中2位學生更在學校考試中連升60名以上(全級); 最令人鼓舞的, 是學生對學習的興趣不斷增加, 對自我的要求不斷提升.


本人從事教育工作多年, 一直提省自己及學生 - 「差之毫釐, 謬之千里」 的訓語, 尤其是年幼的「小樹苗」, 品行和學業都不能放鬆, 好讓日後可成為茂密強壯的大樹.


本人衷心希望各學生在日後能夠時時刻刻 - 對學習抱著認真的態度, 對知

識追求抱有熱誠; 尊師重道, 表現優良品行和友愛.

共勉之.


Miss Lo

2009年6月11日